Google Many initiatives have been announced with the aim of supporting the Democratic process and protecting your platforms from abuse during the upcoming Indian general electionAlong with millions of eligible voters going to elections, Tech Giants have said that the users recognize their responsibility to connect with reliable information and to combat the spread of misinformation, including AI-related materials.
Easy access to search and voting information on YouTube
Google has mentioned that its primary focus is on providing easy access to official information from reliable sources. The company has also participated Election Commission of India To show important details on Google Search and YouTube, such as how to register and vote in English and Hindi.
In addition, the recommendation system of YouTube will prioritize reliable material during the election season. Additionally, YouTube’s homepage will prominently display the “up next” panel as well as reliable materials to provide selected details for users.
YouTube will also highlight the material from reliable sources during important moments through a news watch page along with your top news and braking news.
In addition, the tech giants have also installed information panels that indicate the funding sources of public or government funding and information panels receiving the funding sources that provide topical references for subjects for incorrect information.
Protect the misconception
To protect the integrity of the electoral process and protect your products and services from misuse, Google has re -implemented its existing policies to protect their products and platforms while curbing wrong information at the same time. In addition, policies apply to all users, even if the material type.
The company has employed a combination of human critics and artificial intelligence models to identify and remove these policies. Google’s AI capabilities are increasing efforts to fight their misuse, which can lead to rapid action against emerging hazards.
Advertisement during election campaign
To keep things transparent while talking about election advertisements, the company will have to undergo identity verification to the advertisers and provide the necessary certificate from the Election Commission. Election advertisements should also include revelations indicating the identity and location of the advertiser. Google holds a searchable hub for all election advertisements, providing insight into advertisers and their expenses.
Restriction
Google has taken some steps to help identify AI-made materials through new tools and policies. The company has introduced the disclosure requirements for election advertisements with synthetic materials and will soon need to be realistic converting or synthetic materials to the creators on YouTube. New advertising policies prohibit the use of media manipulated to mislead people, such as deepfec or doctured content.
Google has also implemented a ban on Gemini on the types of questions related to election, to which it will answer and also prefer the provision of high-quality information. Additional features, such as “about this image”, search in equipment and tools in digital watermarking for AI-borne images, providing reference to users and assessing reliability.
In addition, Google C2PA has joined the coalition, a cross-industry effort to provide transparency and reference to AI-made materials. The company has confirmed the deployment of technology to combat harmful AI-related materials aimed at cheating voters during the 2024 elections.
